How It Works
Five steps from uncertainty to high-conviction decision making.
Define Question
Clarify your strategic decision
Define the core strategic decision you want to explore and clarify your business objective.
Moving Factors
Identify key external forces
Identify key external factors (STIRDEEPER) that could impact your strategy and future outcomes.
Generate Scenarios
Explore possible futures
Create multiple possible future scenarios based on uncertainties and market dynamics.
Wind Tunneling
Stress-test your strategy
Test your strategy against each scenario to identify risks, weaknesses, and strengths.
Generate Insights
Get actionable recommendations
Get actionable insights, no-regret moves, and strategic recommendations.